Digital cameras stores abound, selling DSLRs and point and shoot types of cameras with a range of megapixels and memory size. The concentration of NYC camera stores is significant as well, and many maintain online camera stores. Most camera stores do more than sell the average person digital cameras; they also offer photography classes, tips, and techniques. While these services often require a nominal fee, digital camera stores offer these as a way to retain customers. A professional photographer who has purchased a new camera or a new lens may try to look elsewhere for other camera accessories, but if the digital camera store offers classes on food photography, landscape photography, or sports photography, the professional will be more inclined to continue their relationship with the store. It is also a significant opportunity for social media, journalism, and marketing photography employees to develop their skills.

Digital camera stores also provide reviews of their products in their online stores, and their employees are knowledgeable about all of the products they have. They can supply customer reviews of certain cameras, certain brands, and certain accessories, as well as an overview of the features of each camera. Online digital camera stores often link their website to a camera buying guide, which lists the best cameras for the coming year, the most innovative, the best quality for your money, and the camera that will best match your needs.

NYC, as one of the largest cities in the world, is full of events of every kind, and there are bound to be a number of photography events, art exhibits, and visiting photographers at any one time. Organizations that specialize in these sorts of the events often use digital camera stores as a way to increase their event marketing and reach a large number of people who are interested in photography.